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10,000 Butts In 10 Days
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10,000 Butts In 10 Days
Project 2019-01-31 12:50:41 +1300
“Tiakina o Tātou Mōana – Care for our Seas”
Over 10 days, and during Seaweek 2019 (Friday 1st March-Sunday 10th March), I will collect 1,000 littered cigarette butts per day through New Plymouth city, beaches and parks (10,000 in total).
10,000 butts, say whaaatttt?!?!
Because I love the ocean and the earth so much, that I want to protect what I love. I want to see the earth and the oceans healthy and thriving and I want my children and my children's children and the future of the earth to be plastic pollution free. We are all kaitiaki of this land - this is my way of caring for the earth.
It is estimated that trillions (yes trillions) of cigarette butts, make their way into the natural environment yearly. I see this! I do a beach clean most days and there is never a day that I do not see handfulls of butts. 55% of debris found on NZ beach cleans are cigarette butts.
The reason they are so rampant is that the people who drop them do not realise they are plastic and instead think they are made from paper and so are biodegradable. When infact they are made from a plastic called cellulose acetate and they take 10 years+ to break down (which then they just degrade into the micro 12,000 plastic fibres). To make matters worse they are filled with toxins absorbed from the tobacco which can be deadly to aquatic life.
This is not a campaign against smoking or smokers, it is a campaign about raising awareness. What we don't know, we don't know. I want to change that part. I want it to be common knowledge and conversation that butts are made from plastic, and that they are one of the biggest contributers of ocean plastic. That way people can then make a choice, and make a change.
Your Pledge will go toward creating and designing the campaign, starting local in Taranaki, and stretching NZ wide.
Any pledges over will go toward more advertising with hopes of enough to create a professional video to raise awareness about this pressing issue.
I will keep the butts afterward for raising awareness, for education, and offering solutions to the butt issue.
So much love and gratitude to you for making a pledge and supporting this important issue. We are each only one person, but when we work for the common good, acting as the global family that we are; we become a powerful force of change!
If your'e inspired, please share this project.
You can find me on Facebook @rethinkingplasticrevolution and Instagram lorella_doherty
Mauri tu Mauri ora
Lorella Doherty - Rethinking Plastic Revolution
The People Behind 10,000 Butts In 10 Days
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2019-02-15 10:51:14 +1300
2019-02-15 08:38:55 +1300
"Love your work - raising awareness and cleaning the beach at the same time ❤️"
2019-02-14 19:01:16 +1300
2019-02-14 15:55:26 +1300
2019-02-14 07:37:37 +1300
"So much Aroha and support for this Lorella <3"
2019-02-13 22:19:49 +1300
"Awesome work Lorella. Hope you achieve your dream :)"
2019-02-13 22:07:19 +1300
"I love your passion for sharing your knowledge with the wider community. On behalf of everyone and this special planet of ours, thank you x"
2019-02-12 11:45:36 +1300
2019-02-11 20:23:22 +1300
2019-02-11 16:41:31 +1300
"Pledged with love to a very wise woman xxx "
2019-02-11 09:17:28 +1300
2019-02-10 22:42:19 +1300
"Go Lols, you are doing an amazing job - thank you for cleaning up the beaches and raising awareness! "
2019-02-06 16:49:07 +1300
2019-02-06 14:28:09 +1300
"Thank you Lorella for doing such wonderful work in raising awareness!"
2019-02-06 14:12:47 +1300
2019-02-06 09:32:56 +1300
2019-02-06 07:09:49 +1300
2019-02-05 13:07:18 +1300
"GO LORELLA!! Love your work. xo"
2019-02-04 20:16:41 +1300
2019-02-04 16:35:00 +1300
"Good on you Lorella!! "
2019-02-04 13:32:41 +1300
"Good luck, great goal! I had no idea they were plastic until you let me know (not that I smoke, so haven't given it much thought!)"
2019-02-04 13:11:21 +1300
"Inspirational Lorella!! 💜"
2019-02-04 12:51:24 +1300
"Go Lols!! Proud of you!"