What We Need

Currently, we're on the verge of perfecting our new tooling. By raising $12,000, we aim to complete the final stages of manufacturing, heat and performance testing for our newly developed, long-lasting production machinery. This will ensure that Coralcone menstrual cups can be produced sustainably and responsibly, right here in Aotearoa, for years to come.

Setting our sights on a stretch goal of $20,000+ will fuel the next small limited run of Coralcone menstrual cups or do any necessary repairs to our tooling if testing wasn’t successful.

Any more funding would provide the necessary momentum for our startup to grow in product offering and human power. 

What Makes Coralcone So Unique?

During the pandemic, Yvette Shum (founder) and Heather Cunningham (product design engineer) teamed up with women's health professionals to create a product aimed at overcoming the functional limitations of conventional menstrual cups. They uncovered a multitude of usability issues associated with standard design, which not only deter many from using them but sadly also dissuade others from trying them altogether.

Typically molded as one piece, the common advice is to take a pair of scissors to cut a stem to your desired length. Now this might seem like the solution, but this crude approach leads to health risks, environmental waste and results in DIY mistakes.

Enter Coralcone with its revolutionary two-part design and re-attachable stem that moves in harmony with your body. This innovative approach provides unparalleled comfort, ease of use, and adaptability, catering to both menstrual cup newbies and experts alike, spanning ages 13 to 53 all across the 40-year menstrual age spectrum.

Walkin' the Walk

There’s no denying that conventional single-use sanitary products wreak havoc on our environment, yet the lack of innovation within the menstrual cup space didn’t make it easy for people to period sustainably.

 

Not only is Coralcone a sustainable product in itself, ocean conservation is woven throughout its ecosystem. From how we wrap it, pack it, accessorise it and how we pay proceeds forward to put real action behind our words.

By washing and reusing one Coralcone menstrual cup for 5 years, it’s 98.5% less damaging on the environmental than disposables, and you save hundreds of dollars per year! Make the switch, save money and save the planet.

Milestones

Two years on the market, we’ve achieved some significant milestones:

· Winning GOLD in the 2023 Clean and Conscious Awards Australia for Feminine Hygiene.

· Being finalists in the 2023 Grand Business South Awards for Emerging Business and Business Sustainability.

·  Winning Most Mindful Use of Materials in the 2022 Best of Natural Awards New Zealand.

·  With a portion of our proceeds supporting Live Ocean, in 2023 we contributed to the protection of Manta Rays in New Zealand waters.

· Diverted over 15 tonnes of plastic period waste from entering our environment.

· Being featured on top period cup lists of period cup influencers and winning the hearts of menstruators worldwide.

Exclusive rewards we have on offer

For the Bleeders🩸

Do you want to try the softest and easiest-to-use menstrual cup out? In supporting our crowdfunding campaign, you're not just investing in a product; you're becoming part of a movement. For those who pledge, you'll have the opportunity to grab our last remaining stock at a discounted price! Why? Because we need to tackle our manufacturing bottleneck fast!

Plus we’ve also done something crazy and opened this up to 20 countries! This is not offered on our website but exclusive to this PledgeMe campaign only - so Coralcone fans worldwide get in quick and take advantage of this one-time offer!

When these offers go we’ll be pledging a limited number of discounted PRE ORDERS in our next small run (but you’ll have to wait a couple months).

 

As a token of gratitude, fellow Kiwi female-founder Melissa Parker Bentley from Spire has showered us with some serious period pampering. We are including one their deliciously earth-friendly natural ingredient Whole-Body (all-in-one cleanser) Shampoo bars in all NZ and AUS pledges. *This is only available on AUS and NZ orders due to shipping requirements.

For the Womb Woes 👩🏼‍⚕️

Begin your journey to better periods with Hekate, offering telehealth appointments for menstrual and hormone healthcare across Aotearoa New Zealand. This pioneering nurse-led clinic provides holistic, compassionate and inclusive menstrual health care that honours the dignity, autonomy, and mana of every person they serve. A Hekate Journey Consultant will listen to your story and get to know you better to see how they can help and map out a plan from the comfort of your home, alongside your healthcare team.

For the Female Entrepreneurs 👩🏻‍💻

As a female-founded startup, we understand the importance of mentorship and support. That's why Brand & Marketing expert Julie Curphey and Yvette Shum (Coralcone Founder) are offering their time to fellow female founders embarking on their entrepreneurial journey to answer any burning questions or gain feedback.

For the Women Workin' In Sport 👩🏽‍💼

Embark on your sports career journey with Troy Han, Founder of Women Workin' in Sport. As female athletes gain prominence, it's vital to empower women in all aspects of the sports industry beyond the spotlight of the field. Receive personalized guidance from Troy, a sports marketing expert, to help you find that next role in the sports industry.

For the Non-Menstruators 🙋🏽‍♂️

For those who don't menstruate (have never or no longer) you can pledge a Coralcone to someone you know and love (daughters, cousins, nieces, friends, colleagues, team mates) any of the 20 available countries we ship to in this campaign. Get all your birthday and Xmas presents sorted at once!

Or you can simply pay it forward to someone you don’t know, with the option to donate a Coralcone menstrual cup to The Period Place, addressing period poverty and promoting menstrual equity.

For the Visionaries 🏆

You can envision a better world where everyone in your orbit has sustainable, healthier, more comfortable and effective periods. By being that change-maker you can support your sports team, dance crew, yoga studio or startup team with the gift of better periods. You're enabling your squad to spend less time in the bathroom and more time excelling on the court, field or ocean!

...as a bonus 💤

If you pledge on any of our rewards, one of you will be chosen to win a bundle of digital patterns from Kiwi female-founder Tara Viggo and her sustainable brand Paper Theory. If you can sew (or know someone who can) make yourself the comfiest luxurious Agnes Pyjama Set for every day of your cycle. Let us know in the comments on our page and socials if you'd like this and deserve some lush loungewear.

...but that's not all! 

As a double bonus, one pledger who spends $100+ on any reward will be chosen to receive a team signed jersey by the Black Ferns Sevens (the New Zealand women's national rugby sevens team) courtesy of Shiray Kaka a Coralcone user and supporter herself. Let us know in the comments on our page and socials if you are a big Sevens fan!

Women-owned, Women-led

Coralcone is the result of three years of intensive research and development by Yvette and Heather, designing, engineering, iterating and testing prototypes before launching to the world at the close of 2021.

 

As a bootstrapped startup, Coralcone relies on the incredible support of a community that believes in our vision. Yvette's involvement in startup business incubator programs has strengthened her as a founder, and guidance from industry experts has propelled our success. They recognise the launch of our menstrual cup product is just the tip of the iceberg of transformative change.

Join the Movement

Hailing from the picturesque South Island of Aotearoa New Zealand, Coralcone, a small yet formidable female-led startup is challenging industry giants with an audacious dream of creating truly impactful period care. More than a menstrual cup; it's a symbol of eco-innovation challenging the status quo in the period product industry.

Pledge now and be part of something extraordinary! Your contribution backs female founders, promotes female health, champions sustainable practices, and contributes to cleaner oceans. Together, let's build a more empowered future for generations to come.

We’re eternally grateful, thank you for being a crucial part of our journey!

 

 

coralcone.com: shop and join the waitlist

[email protected]: contact and questions

IG: @coralcone FB: @coralconenz TikTok: @coralcone  YouTube: @coralcone  Linkedin: coralcone 

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