Hell Boardriders

By Lee McClelland

PledgeMe.Project

Technology,



NZ $220 pledged


3 people pledged


Closed


NZ $3,500 minimum target


6 6% Complete

Pledges will only be confirmed if the target is reached by: 01/09/2012 at 6:00 PM (NZST)

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About

Hell Boardriders

Project 2012-08-01 01:02:38 +1200


------------------------------------------------OUR PITCH---------------------------------------------------
What is this project about?
Ans:  Raising funds for further development of our new range and promoting our brand.

My name is Lee McClelland,  I've been working in the industry since the beginning. For over a decade we have been importing and distributing Kitesurfing equipment through Anabatic Kiteboarding.
The time has come to reverse that import model. Establish a NZ product range designed for export markets & take it to the world. So that is what we are doing.

We did our homework here and abroad, had a few beers along the way and decided... Yup, time to have some fun. Create a disruptive brand.
So we are going to rock things up a little, as it's just more fun that way.

Kiteboarding is a maturing sport with it's product branding pretty much dominated by middle of the road European fashion trends. This is a crime!
If you've been to Europe I trust you were as offended as I was at their wearing speedos at the beach instead of board shorts. These people have no concept of beach culture. And so it is our duty to educate them.


Hell Boardriders is a brand that draws it's vibe from the dark humour emanating out of your typically staunch  70's Biker, Skate punk, Surfer, Tattooed for life, Pop/Rock artist. If you get my drift.
This in itself is a key point of difference.
Plus, with NZ being a hotbed of innovative & resourceful engineering design talent.
We have the technical resources right at our fingertips ready to be put to good use.


The branding is done, the marketing is kicking off and the new kiteboards are ready... so this is where we are at.


The first 2013 model busting out of HELL is a Freestyle kiteboard in 2 sizes... the 'SKULLFACE'
The 2nd model from HELL for 2013 will be a PRO level CARBON kiteboard... 'CHEEKY DEVIL'

Our aim is to raise funds by way of a few pre-sales to our supporters to:

1. Further develop our production process to include another mould suitable for our planned Pro Rider level Carbon Kiteboard - CHEEKY DEVIL
2. Upgrade and implement eye popping sublimated graphics into the process.
3. Bang out a high resolution HD promo video using upgraded GoPro cameras and software.

Our Goal is to raise $3500


Every PledgeMe supporter will get a Hell of a deal on some great gear.
Or get famous in our next promo video.


All prices are quoted in NZ dollars and include delivery within NZ.
We are also happy to freight goods internationally if you pay all the charges involved in addition to your pledged amount. Ask for a quote if you need one.
Voucher offer redeemable only by ordering direct at HellBoardriders.com & before the 2013 year ends.

Do you have any questions about the rewards on offer?






Comments

Updates

Hey! Thanks for checking out this project.

We haven't made any updates yet, follow us if you want to be notified when we do.

Pledgers 3

Vanessa Vogt
2012-08-18 13:40:20 +1200
Ranadi Mitchell
2012-08-09 17:45:21 +1200
Camilo Borges
2012-08-03 14:37:35 +1200

Followers

Followers of Hell Boardriders

Hell Boardriders

Project 2012-08-01 01:02:38 +1200


------------------------------------------------OUR PITCH---------------------------------------------------
What is this project about?
Ans:  Raising funds for further development of our new range and promoting our brand.

My name is Lee McClelland,  I've been working in the industry since the beginning. For over a decade we have been importing and distributing Kitesurfing equipment through Anabatic Kiteboarding.
The time has come to reverse that import model. Establish a NZ product range designed for export markets & take it to the world. So that is what we are doing.

We did our homework here and abroad, had a few beers along the way and decided... Yup, time to have some fun. Create a disruptive brand.
So we are going to rock things up a little, as it's just more fun that way.

Kiteboarding is a maturing sport with it's product branding pretty much dominated by middle of the road European fashion trends. This is a crime!
If you've been to Europe I trust you were as offended as I was at their wearing speedos at the beach instead of board shorts. These people have no concept of beach culture. And so it is our duty to educate them.


Hell Boardriders is a brand that draws it's vibe from the dark humour emanating out of your typically staunch  70's Biker, Skate punk, Surfer, Tattooed for life, Pop/Rock artist. If you get my drift.
This in itself is a key point of difference.
Plus, with NZ being a hotbed of innovative & resourceful engineering design talent.
We have the technical resources right at our fingertips ready to be put to good use.


The branding is done, the marketing is kicking off and the new kiteboards are ready... so this is where we are at.


The first 2013 model busting out of HELL is a Freestyle kiteboard in 2 sizes... the 'SKULLFACE'
The 2nd model from HELL for 2013 will be a PRO level CARBON kiteboard... 'CHEEKY DEVIL'

Our aim is to raise funds by way of a few pre-sales to our supporters to:

1. Further develop our production process to include another mould suitable for our planned Pro Rider level Carbon Kiteboard - CHEEKY DEVIL
2. Upgrade and implement eye popping sublimated graphics into the process.
3. Bang out a high resolution HD promo video using upgraded GoPro cameras and software.

Our Goal is to raise $3500


Every PledgeMe supporter will get a Hell of a deal on some great gear.
Or get famous in our next promo video.


All prices are quoted in NZ dollars and include delivery within NZ.
We are also happy to freight goods internationally if you pay all the charges involved in addition to your pledged amount. Ask for a quote if you need one.
Voucher offer redeemable only by ordering direct at HellBoardriders.com & before the 2013 year ends.

Do you have any questions about the rewards on offer?






Comments

Hey! Thanks for checking out this project.

We haven't made any updates yet, follow us if you want to be notified when we do.

Vanessa Vogt
2012-08-18 13:40:20 +1200
Ranadi Mitchell
2012-08-09 17:45:21 +1200
Camilo Borges
2012-08-03 14:37:35 +1200

Followers of Hell Boardriders

This campaign was unsuccessful and finished on 18/08/2012 at 1:40 PM.