The EttieKits® Single Test Quest!

By Erin Jackson

PledgeMe.Project

Product,



NZ $20,213 pledged


104 people pledged


Closed


NZ $20,000 minimum target


100 100% Complete

This campaign was successful and closed on 15/04/2024 at 3:00 PM.

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About

The EttieKits® Single Test Quest!

Project 2024-03-11 09:51:12 +1300

Thought syphilis was gone with the sailors?

Think again.

Sexually Transmitted Infections are on the rise.

Most people feel embarrassed about talking about STIs, awkward about going to the doctor, and not up to speed with what is going on with our sexual health - yet more than half of us will contract an STI in our lifetime.

As regular testing is not yet widely encouraged and available in New Zealand, this means people could be passing on STI’s without knowing it.

Introducing EttieKits®: four single-use, at-home tests that give reliable results for chlamydia, gonorrhoea, syphilis, and herpes-2 in less than 15 minutes. EttieKits® are discreet, fast and reliable and they’re changing the game in terms of people being able to stay on top of their sexual health.

In 2022, there were just over 25,000 chlamydia cases, nearly 7,000 gonorrhoea cases, and 486 syphilis cases. Left untreated STIs can be devastating; Chlamydia – which is the most common STI in New Zealand – can lead to infertility in women and arthritis, while syphilis is fatal. That's why regular testing is important for a happy, healthy sex life.

Named for Ettie Rout, Aotearoa New Zealand’s first sexual health crusader, EttieKits® are a product of the Project Gender Innovation Studio. We are serious about radical positive change and bridging the gap between untapped market potential and groundbreaking solutions. Get bedside certified by regularly testing with EttieKits® - sigh with pleasure, screen at leisure.

Time to #F*ckResponsibly!

Who are we?

Project Gender Innovation Studio is founded and run by Angela Meyer, Tania Domett and Erin Jackson. 

In our 2022 Online Sex and Dating Survey results, a surprising trend emerged among daters over 50—embracing fun but neglecting sexual health, with 84% skipping STI tests. 

Our community also shared surprising sexual health tales, from former partners revealing they had a “ spot of chlamydia ‘ to undetected infections lasting years. Another was on to his third bout of gonorrhoea that year and a parent shared her concern as her son made a nonchalant comparison of a chlamydia case to an ear infection. Healthcare pros noted a rising trend of STIs in 45+ individuals, emphasised by concerning national stats. 

The findings underscored the urgent need for an accessible STI testing solution cutting across age barriers. 

Enter, EttieKits®. 

Our Innovation Studio creates products and services that meet a need and inspire change by marrying technological innovation with deep social understanding. 

We are a multi-disciplinary team of expert researchers, strategists, innovators and social advocates with a mission to fast-track radical positive change for women. 

It led us to leading the advocacy for the inclusion of National Women’s Health Strategy into the Pae Ora Legislation, delivering Mako Mama Mangopare - the most comprehensive report and set of recommendations on what single parents need to thrive, and now, to developing EttieKits® 

 

What are we crowdfunding for?

Right now, we're crowdfunding for a crucial expansion—a game-changing move to offer single tests for individual STIs. 

Currently, our kits are sent out in sets of four, but we've listened to our customers, and we know they want the flexibility to buy a single kit. 

By expanding this way, we aim to reach more people and amplify our impact. 

Your support in this campaign will help us make that happen.

 

What do you get in return?

Join the movement to cut down STIs and carry on Ettie's legacy! 

Explore our rewards, from test kits to exclusive info and merchandise. 

Embrace the chance to proudly shout to the world - #F*ckResponsibly!!

 

Comments

Updates 5

You need to pledge to see this update.

Just under $5K to go - and 5 hours to do it in!

15/04/2024 at 11:21 AM

Kia ora koutou e te whānau, 

Thank you so much for all of your support - we're so close, and we'd love to get this over the line and wrapped up today. We've got $4,742 left to raise - so, this is our final ask for your support. 

As one of the champions who have pledged & followed our journey, we would love for you to just prompt 1 or 2 people to pledge - if all 87 of those who have pledged did that, and 87 more people gave $50, we're just about at the target. Social proof is everything - so, telling people that you've supported our campaign will often be the catalyst for others to pledge too. 

(Besides, you also really want your pledge reward too, don't you?! A reminder that, if we don't make it, these won't happen....!). 

Thanks again for all of your support - promise that you'll hear a bit less from us once we get this over the line 😉

To make it super easy, here's some text that you can copy and paste into an email! 

THANK YOU ALL! See you on the other side! 

Erin, Ange & Tania x 

 

Text to copy & share 

Kia ora!

A quick note to let you know that I've just pledged to support the EttieKits PledgeMe campaign - and I think that you might be interested in doing so too!

EttieKits are a product born out of Project Gender: they're DIY STI tests (much like a RAT test), to help combat the rapidly rising rates of STIs across the country.

In the four months since EttieKits launched, Erin, Angela & Tania have signed a major distribution deal, progressed a number of strategic partnerships - and sold a lot of Multi-Kits along the way. 

They're currently crowdfunding to bring the single tests to the market (which is essentially launching four different products), based on customer demand. The funds raised will cover the costs of packaging, design and setting up the single kits - which will also make testing for the most common STIs (like chlamydia) more accessible for a number of people. 

They've reached 76% of their target - and they just need another $4,742 by 3pm today. Can you help? There are a heap of fun rewards on offer too - check out the page, here

Thank you for your support! 

Breaking news - AND a new reward!

12/04/2024 at 6:01 AM

We’ve had a bloody big week - we’ve progressed a major & promising partnership, we’ve caught up with our friends at ATMS & Share Satisfaction AND we went to Parliament on Wednesday to honour the one and only, Ettie Rout.

 

In amongst all of that, we’ve had an awesome surge in our PledgeMe campaign - and so we’ve hatched a plan with the epic team behind the platform - they’ve given us 48 more hours to raise the money that we need to bring single kits to life. Thank you PledgeMe for being epic champions of our mission! 

 

So, to celebrate, we’ve pulled together one more reward - Lucky Dip kits! Thanks to aforementioned friends at Share Satisfaction, you can now pledge $75 to get a lucky dip! That will include a TOY (the adult kind), some lube & a single EttieKit. What are you waiting for?!

 

Huge thanks to all of our friends and supporters who are on this journey with us - we promise, if you help us raise this last $12K, we’ll be (a bit) quieter for a while! 

 

Get your order for a Lucky Dip kit in, tag a mate or just support our mahi - anything is gratefully received. Thank you! 

48 hours & $15K to go - can you help us defy the odds?!

09/04/2024 at 3:51 PM

Okay, let's address the elephant in the room. 

It's a bloody hard time to raise money. Between economic uncertainty, cuts to services and the cost of living crisis, there are a lot of reasons to tighten the proverbial purse-strings. We absolutely feel that. 

But, we're still asking for support for EttieKits® at the moment - why is that? Firstly - regardless of your political leanings, we're seeing a significant shift in priorities. Those priorities are going to have ramifications of access and equity across the board; but, particularly also within healthcare. While sexual safety isn't ER departments (well, mostly), it is vitally important. EttieKits® are a part of the sexual healthcare puzzle - and we would argue that, with rising costs and healthcare access barriers, they're an even more important jigsaw piece.Secondly, we're all going to need to support those who are challenging the status quo over the coming years. Doing things differently, trying new ideas and testing to see what works is all going to be vital - after all, it's the power of community and innovation that often prevails.So, a massive thank you to the 49 of you who have already pledged. We get how challenging it is out there - and we're so grateful for support. 

Now, with 48 hours to go, we've got one more ask - can you help us by telling three friends about the campaign? Let them know that you've supported us - and that it would mean the world to us if they did too. 

It would be pretty exceptional to be able to raise the $15K that we need in the next two days - but we know that we're surrounded by some pretty exceptional people. 

THANK YOU for your support - and here's to defying the odds!

Ngā mihi nui, 

Erin, Ange & Tania x 

One week in - thank you for all of your support!

20/03/2024 at 9:39 AM

Kia ora koutou,

 

We’re already one week into our crowdfunding campaign!

 

A massive thank you to everyone who has pledged. We’re one step closer to helping New Zealanders #F*ckResponsibly. 

 

In case you missed our pitch (i.e. the video of us talking about why we're crowdfunding), it's available on YouTube - and linked here as well. A helpful explainer of who we are & why we're runnning this campaign.

 

While we've got you, can we ask a cheeky favour? As someone who has been a supporter of this mahi, could you please share our PledgeMe campaign with your networks? We would love your support in spreading the word. This is all a part of changing the kōrero around STIs and testing - and we'd love any assistance that you can provide.

 

(Plus, there’s still a range of amazing rewards on offer, from adorable feminist tote bags to a tour around some of the sexiest statues in Tāmaki Makaurau. We've also got a new one coming today... watch this space!).

 

Together, let’s make EttieKits® the catalyst for positive change.

 

Ngā mihi nui for all of your support!

 

Erin, Angela & Tania x

 

    Pledgers 104

    Lani
    12/04/2024 at 9:58am
    Michal Garvey
    12/04/2024 at 9:07am
    Jacky Laverty
    12/04/2024 at 8:27am

    "Fabulous pack for my teenage girl. LOVE the plain language instructions, too! Go you, team Ettie Kits!!!!"

    Katherine Christensen
    11/04/2024 at 9:56pm
    phillida Bunkle
    11/04/2024 at 3:27pm

    "Great idea early self help testing will potentially save women from pain of pelvic inflammatory disease and later the heartache of infertility . "

    Anonymous pledger
    11/04/2024 at 9:57am

    "Thanks for all your mahi - Ettie Rout was an incredible woman and it's so cool you are honouring her with your incredible work!"

    Islay Rackham
    10/04/2024 at 8:51am

    "F*ck responsibly!"

    Josie Milton
    10/04/2024 at 8:19am

    "Good luck team! "

    Katherine Troup
    10/04/2024 at 8:16am
    Tara
    10/04/2024 at 6:04am
    Anonymous pledger
    09/04/2024 at 11:53pm

    "Awesome stuff"

    Charlie
    09/04/2024 at 9:50pm
    Huia Lambie
    09/04/2024 at 9:31pm

    "Kia kaha! "

    Claire Hinton
    09/04/2024 at 9:14pm
    Emma
    09/04/2024 at 8:47pm
    Mandy McGirr
    09/04/2024 at 8:46pm
    Anonymous pledger
    09/04/2024 at 8:35pm
    Rosie Roberts
    09/04/2024 at 8:16pm
    John
    09/04/2024 at 7:02pm
    Jennie Coker
    09/04/2024 at 7:01pm

    "Amazing work as always ladies!!!! X"

    Erin Todd
    09/04/2024 at 6:51pm
    Anonymous pledger
    09/04/2024 at 5:26pm

    "Very best wishes Erin and team!"

    Sarah Paterson-Hamlin
    09/04/2024 at 5:11pm

    "Aroha nui Erin and team!"

    Anna
    09/04/2024 at 4:53pm
    Anonymous pledger
    09/04/2024 at 4:20pm
    Alisa
    09/04/2024 at 3:38pm

    "Love this cause :)"

    Anonymous pledger
    09/04/2024 at 2:53pm
    Sarah
    09/04/2024 at 1:59pm
    Bridie Lewry
    09/04/2024 at 12:49pm
    Judith Thompson
    09/04/2024 at 12:49pm

    "Go Project Gender! Great product. Much needed. "

    Followers

    Followers of The EttieKits® Single Test Quest!

    The EttieKits® Single Test Quest!

    Project 2024-03-11 09:51:12 +1300

    Thought syphilis was gone with the sailors?

    Think again.

    Sexually Transmitted Infections are on the rise.

    Most people feel embarrassed about talking about STIs, awkward about going to the doctor, and not up to speed with what is going on with our sexual health - yet more than half of us will contract an STI in our lifetime.

    As regular testing is not yet widely encouraged and available in New Zealand, this means people could be passing on STI’s without knowing it.

    Introducing EttieKits®: four single-use, at-home tests that give reliable results for chlamydia, gonorrhoea, syphilis, and herpes-2 in less than 15 minutes. EttieKits® are discreet, fast and reliable and they’re changing the game in terms of people being able to stay on top of their sexual health.

    In 2022, there were just over 25,000 chlamydia cases, nearly 7,000 gonorrhoea cases, and 486 syphilis cases. Left untreated STIs can be devastating; Chlamydia – which is the most common STI in New Zealand – can lead to infertility in women and arthritis, while syphilis is fatal. That's why regular testing is important for a happy, healthy sex life.

    Named for Ettie Rout, Aotearoa New Zealand’s first sexual health crusader, EttieKits® are a product of the Project Gender Innovation Studio. We are serious about radical positive change and bridging the gap between untapped market potential and groundbreaking solutions. Get bedside certified by regularly testing with EttieKits® - sigh with pleasure, screen at leisure.

    Time to #F*ckResponsibly!

    Who are we?

    Project Gender Innovation Studio is founded and run by Angela Meyer, Tania Domett and Erin Jackson. 

    In our 2022 Online Sex and Dating Survey results, a surprising trend emerged among daters over 50—embracing fun but neglecting sexual health, with 84% skipping STI tests. 

    Our community also shared surprising sexual health tales, from former partners revealing they had a “ spot of chlamydia ‘ to undetected infections lasting years. Another was on to his third bout of gonorrhoea that year and a parent shared her concern as her son made a nonchalant comparison of a chlamydia case to an ear infection. Healthcare pros noted a rising trend of STIs in 45+ individuals, emphasised by concerning national stats. 

    The findings underscored the urgent need for an accessible STI testing solution cutting across age barriers. 

    Enter, EttieKits®. 

    Our Innovation Studio creates products and services that meet a need and inspire change by marrying technological innovation with deep social understanding. 

    We are a multi-disciplinary team of expert researchers, strategists, innovators and social advocates with a mission to fast-track radical positive change for women. 

    It led us to leading the advocacy for the inclusion of National Women’s Health Strategy into the Pae Ora Legislation, delivering Mako Mama Mangopare - the most comprehensive report and set of recommendations on what single parents need to thrive, and now, to developing EttieKits® 

     

    What are we crowdfunding for?

    Right now, we're crowdfunding for a crucial expansion—a game-changing move to offer single tests for individual STIs. 

    Currently, our kits are sent out in sets of four, but we've listened to our customers, and we know they want the flexibility to buy a single kit. 

    By expanding this way, we aim to reach more people and amplify our impact. 

    Your support in this campaign will help us make that happen.

     

    What do you get in return?

    Join the movement to cut down STIs and carry on Ettie's legacy! 

    Explore our rewards, from test kits to exclusive info and merchandise. 

    Embrace the chance to proudly shout to the world - #F*ckResponsibly!!

     

    Comments

    You need to pledge to see this update.

    Just under $5K to go - and 5 hours to do it in!

    15/04/2024 at 11:21 AM

    Kia ora koutou e te whānau, 

    Thank you so much for all of your support - we're so close, and we'd love to get this over the line and wrapped up today. We've got $4,742 left to raise - so, this is our final ask for your support. 

    As one of the champions who have pledged & followed our journey, we would love for you to just prompt 1 or 2 people to pledge - if all 87 of those who have pledged did that, and 87 more people gave $50, we're just about at the target. Social proof is everything - so, telling people that you've supported our campaign will often be the catalyst for others to pledge too. 

    (Besides, you also really want your pledge reward too, don't you?! A reminder that, if we don't make it, these won't happen....!). 

    Thanks again for all of your support - promise that you'll hear a bit less from us once we get this over the line 😉

    To make it super easy, here's some text that you can copy and paste into an email! 

    THANK YOU ALL! See you on the other side! 

    Erin, Ange & Tania x 

     

    Text to copy & share 

    Kia ora!

    A quick note to let you know that I've just pledged to support the EttieKits PledgeMe campaign - and I think that you might be interested in doing so too!

    EttieKits are a product born out of Project Gender: they're DIY STI tests (much like a RAT test), to help combat the rapidly rising rates of STIs across the country.

    In the four months since EttieKits launched, Erin, Angela & Tania have signed a major distribution deal, progressed a number of strategic partnerships - and sold a lot of Multi-Kits along the way. 

    They're currently crowdfunding to bring the single tests to the market (which is essentially launching four different products), based on customer demand. The funds raised will cover the costs of packaging, design and setting up the single kits - which will also make testing for the most common STIs (like chlamydia) more accessible for a number of people. 

    They've reached 76% of their target - and they just need another $4,742 by 3pm today. Can you help? There are a heap of fun rewards on offer too - check out the page, here

    Thank you for your support! 

    Breaking news - AND a new reward!

    12/04/2024 at 6:01 AM

    We’ve had a bloody big week - we’ve progressed a major & promising partnership, we’ve caught up with our friends at ATMS & Share Satisfaction AND we went to Parliament on Wednesday to honour the one and only, Ettie Rout.

     

    In amongst all of that, we’ve had an awesome surge in our PledgeMe campaign - and so we’ve hatched a plan with the epic team behind the platform - they’ve given us 48 more hours to raise the money that we need to bring single kits to life. Thank you PledgeMe for being epic champions of our mission! 

     

    So, to celebrate, we’ve pulled together one more reward - Lucky Dip kits! Thanks to aforementioned friends at Share Satisfaction, you can now pledge $75 to get a lucky dip! That will include a TOY (the adult kind), some lube & a single EttieKit. What are you waiting for?!

     

    Huge thanks to all of our friends and supporters who are on this journey with us - we promise, if you help us raise this last $12K, we’ll be (a bit) quieter for a while! 

     

    Get your order for a Lucky Dip kit in, tag a mate or just support our mahi - anything is gratefully received. Thank you! 

    48 hours & $15K to go - can you help us defy the odds?!

    09/04/2024 at 3:51 PM

    Okay, let's address the elephant in the room. 

    It's a bloody hard time to raise money. Between economic uncertainty, cuts to services and the cost of living crisis, there are a lot of reasons to tighten the proverbial purse-strings. We absolutely feel that. 

    But, we're still asking for support for EttieKits® at the moment - why is that? Firstly - regardless of your political leanings, we're seeing a significant shift in priorities. Those priorities are going to have ramifications of access and equity across the board; but, particularly also within healthcare. While sexual safety isn't ER departments (well, mostly), it is vitally important. EttieKits® are a part of the sexual healthcare puzzle - and we would argue that, with rising costs and healthcare access barriers, they're an even more important jigsaw piece.Secondly, we're all going to need to support those who are challenging the status quo over the coming years. Doing things differently, trying new ideas and testing to see what works is all going to be vital - after all, it's the power of community and innovation that often prevails.So, a massive thank you to the 49 of you who have already pledged. We get how challenging it is out there - and we're so grateful for support. 

    Now, with 48 hours to go, we've got one more ask - can you help us by telling three friends about the campaign? Let them know that you've supported us - and that it would mean the world to us if they did too. 

    It would be pretty exceptional to be able to raise the $15K that we need in the next two days - but we know that we're surrounded by some pretty exceptional people. 

    THANK YOU for your support - and here's to defying the odds!

    Ngā mihi nui, 

    Erin, Ange & Tania x 

    One week in - thank you for all of your support!

    20/03/2024 at 9:39 AM

    Kia ora koutou,

     

    We’re already one week into our crowdfunding campaign!

     

    A massive thank you to everyone who has pledged. We’re one step closer to helping New Zealanders #F*ckResponsibly. 

     

    In case you missed our pitch (i.e. the video of us talking about why we're crowdfunding), it's available on YouTube - and linked here as well. A helpful explainer of who we are & why we're runnning this campaign.

     

    While we've got you, can we ask a cheeky favour? As someone who has been a supporter of this mahi, could you please share our PledgeMe campaign with your networks? We would love your support in spreading the word. This is all a part of changing the kōrero around STIs and testing - and we'd love any assistance that you can provide.

     

    (Plus, there’s still a range of amazing rewards on offer, from adorable feminist tote bags to a tour around some of the sexiest statues in Tāmaki Makaurau. We've also got a new one coming today... watch this space!).

     

    Together, let’s make EttieKits® the catalyst for positive change.

     

    Ngā mihi nui for all of your support!

     

    Erin, Angela & Tania x

     

      Lani
      12/04/2024 at 9:58am
      Michal Garvey
      12/04/2024 at 9:07am
      Jacky Laverty
      12/04/2024 at 8:27am

      "Fabulous pack for my teenage girl. LOVE the plain language instructions, too! Go you, team Ettie Kits!!!!"

      Katherine Christensen
      11/04/2024 at 9:56pm
      phillida Bunkle
      11/04/2024 at 3:27pm

      "Great idea early self help testing will potentially save women from pain of pelvic inflammatory disease and later the heartache of infertility . "

      Anonymous pledger
      11/04/2024 at 9:57am

      "Thanks for all your mahi - Ettie Rout was an incredible woman and it's so cool you are honouring her with your incredible work!"

      Islay Rackham
      10/04/2024 at 8:51am

      "F*ck responsibly!"

      Josie Milton
      10/04/2024 at 8:19am

      "Good luck team! "

      Katherine Troup
      10/04/2024 at 8:16am
      Tara
      10/04/2024 at 6:04am
      Anonymous pledger
      09/04/2024 at 11:53pm

      "Awesome stuff"

      Charlie
      09/04/2024 at 9:50pm
      Huia Lambie
      09/04/2024 at 9:31pm

      "Kia kaha! "

      Claire Hinton
      09/04/2024 at 9:14pm
      Emma
      09/04/2024 at 8:47pm
      Mandy McGirr
      09/04/2024 at 8:46pm
      Anonymous pledger
      09/04/2024 at 8:35pm
      Rosie Roberts
      09/04/2024 at 8:16pm
      John
      09/04/2024 at 7:02pm
      Jennie Coker
      09/04/2024 at 7:01pm

      "Amazing work as always ladies!!!! X"

      Erin Todd
      09/04/2024 at 6:51pm
      Anonymous pledger
      09/04/2024 at 5:26pm

      "Very best wishes Erin and team!"

      Sarah Paterson-Hamlin
      09/04/2024 at 5:11pm

      "Aroha nui Erin and team!"

      Anna
      09/04/2024 at 4:53pm
      Anonymous pledger
      09/04/2024 at 4:20pm
      Alisa
      09/04/2024 at 3:38pm

      "Love this cause :)"

      Anonymous pledger
      09/04/2024 at 2:53pm
      Sarah
      09/04/2024 at 1:59pm
      Bridie Lewry
      09/04/2024 at 12:49pm
      Judith Thompson
      09/04/2024 at 12:49pm

      "Go Project Gender! Great product. Much needed. "

      Followers of The EttieKits® Single Test Quest!

      This campaign was successful and got its funding on 15/04/2024 at 3:00 PM.
      A Post-Card From Ettie
      A Single STI Kit [choose Your Flavour]
      Buy One + Give One, Single Test
      #F*ckResponsibly Tote
      Professional Feminist Tote
      #F*ckResponsibly Cap
      The Lucky Dip!
      Professional Feminist T-Shirt
      #F*ckResponsibly T-Shirt
      Parent Pack - Send A Pack To Your Kids
      Artwork Poster [Ettie]
      "Hot-Storical Statues Tour"
      Project Gender Speaking Event